Discover beauty for every eye, lip, and face! Join our Beauty Squad to unlock fantastic rewards and surprise gifts throughout the season.
Welcome to the e.l.f. beauty universe! Explore the best in viral lip oils, high-performing skincare, and more, all within an amazing app experience. From trending products to your new holy grail finds, we've got you covered.
Glow wild! This is your hub to shop, share, and discover your favorite e.l.f. products. Utilize features like Virtual Try-On, Shade Matching tools for concealer and foundation, and Shoppable Stories to find your perfect match.
Join Our e.l.f. Beauty Squad Rewards Program
Our FREE loyalty program offers numerous ways to earn points redeemable for free products and exciting rewards. Beauty Squad perks include:
- Earn points from ANY purchase by uploading your receipt to the app.
- Redeem points for free products, discounts, or gift cards to your favorite stores and restaurants (Chipotle, Target, Ulta, Amazon, Walmart, and more).
- Enjoy early access to new drops and sales.
- Receive a free gift and double points during your birthday month.
- Access exclusive member-only content, such as the Hot as e.l.f. chart and Squad Sign quiz.*
- Level up for even more perks, including free shipping for Icon members.
Get More for Less
Enjoy instant access to weekly e.l.f. ads, gifts with purchase, and special offers on makeup and skincare.
e.l.f. Shoppable Stories
Stay updated on the latest product launches and discover new holy grail items.
Find Your Perfect Shade with Virtual Try-On
Virtually try on products and find your ideal shade matches.
Swipe to Like
Swipe right on your favorite makeup using our beauty app. Discover and explore your favorite clean beauty products with our “Swipe to Like” feature and build your wishlist.
Instant In-Store Help
Use the barcode scanner at your favorite retailers to virtually try on shades, view tutorials, and learn about ingredients.
Stay Informed
Opt in for push and in-app notifications to be the first to know about exclusive offers, new arrivals, and upcoming sales.
Track Your e.l.f. Orders
Review your order history and track your deliveries. Use the store locator to find the nearest e.l.f. store.
Share the e.l.f. Love
Share makeup and skincare product finds directly from the product page or virtual try-on page.
elf UP! Stay updated on Roblox's dynamic tycoon adventure – unleash your creativity and make a positive impact.
e.l.f. makes beauty accessible to everyone. Download the app and join us!
