Home News "Flexion and EA Partner to Expand Hit Mobile Games to New App Stores"

"Flexion and EA Partner to Expand Hit Mobile Games to New App Stores"

Author : Christopher Apr 18,2025

Flexion and EA have once again joined forces to expand the reach of EA's mobile game catalog to alternative app stores. This move signifies greater accessibility for mobile gamers who do not rely on Google Play or the iOS App Store, marking a significant shift in how major publishers view opportunities outside of Apple and Google's ecosystems.

The landscape of mobile app distribution has seen substantial changes this year, particularly following Apple's decision to allow alternative app stores in regions like the EU. This shift has sparked widespread discussion and interest. Flexion, known for previously bringing Candy Crush Solitaire to alternative platforms, is now extending EA's mobile back-catalogue to these new storefronts.

You might be wondering, "What does this mean for me?" Traditionally, mobile gaming has been dominated by the iOS App Store and Google Play. However, recent legal challenges have prompted Apple and Google to relax some of their stringent policies, paving the way for alternative app stores. The benefit for gamers? These new platforms often offer enticing incentives to draw in users.

Take the Epic Games Store, for instance, which is renowned for its free game offerings. While the platforms Flexion is partnering with may not go to such lengths, they are likely to provide more flexible policies than those traditionally enforced by Apple and Google.

Looking ahead, EA's involvement in this trend is noteworthy. As a major player in the gaming industry, known for acquiring smaller developers, their move towards alternative app stores suggests a broader industry trend. This could mean smoother sailing for other developers and publishers looking to explore these new avenues.

Although the exact titles coming to these alternative app stores are not yet confirmed, possibilities include popular games like Diablo Immortal and other Candy Crush titles. This development promises to enrich the mobile gaming experience for players worldwide.

yt

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