Zenless Zone Zero's 1.4 update, featuring the alluring new S-rank heroine Hoshimi Miyabi, has propelled the game to unprecedented financial success. Data from AppMagic reveals a dramatic surge in daily revenue, increasing a staggering 22-fold. On December 18th, the game raked in approximately $6.06 million, a significant jump from the previous day's $275.9k. The introduction of Miyabi, a member of the 'Section 6' faction, clearly captivated players, driving significant in-game spending.
Pre-release reviews highlighted Zenless Zone Zero's potential to become miHoYo's next major hit. The game's engaging action, compelling characters, and responsive developers—who actively address player feedback—all contribute to its success. The engaging storyline, further enriched by engaging side activities between main missions, and well-received dialogue also contribute to the positive reception.
The substantial revenue increase following the 1.4 update serves as compelling evidence of the game's growing popularity and player engagement.
